INTERIOR SPACE PLANNING & DESIGN

Our design practice began long before Bright-Eyed Media—and long before working in television or marketing.

It started inside a family-run window-treatment manufacturing studio in Seattle, pinning drapery panels on factory tables and learning—at the most tactile level—how fabric, proportion, repetition, and light behave in real space. It was there, paging through Architectural Digest and sketching imagined floor plans, that our relationship to interiors first took shape—through movement, atmosphere, and how people physically experience a room.

That instinct became formal training at Parsons School of Design, with a focus on interior space planning.

In 2000, this foundation deepened while working on the New York City townhouse of renowned restaurateur Keith McNally. As part of the design team, we sourced reclaimed architectural and decorative elements throughout the U.S. and Europe—salvaged pine doors, hand-hewn beams, hundreds of vintage sconces, subway tile, obscure kitchen equipment, furniture, and architectural fragments. The work was never about decoration. It was about building narrative through material—using age, texture, and provenance to create rooms that feel layered, grounded, and lived in.

Since then, our design work has included the gut renovation of two private residences in Greenwich Village, the design of two fully custom kitchens in Park Slope, and the current design and construction of a new home from the ground up in The Hamptons, NY.

The Hamptons project spans the full life cycle of a residential build—from early architectural strategy and landscape planning to zoning analysis, land-use coordination, and approvals through the local architectural and historic review process. We work directly with architects, landscape architects, land planners, and legal teams while leading both the architectural and interior design direction, along with all exterior and interior material sourcing.

Our thought process is never limited to what zoning allows or what looks good on paper. We design for how a home actually lives—what the windows look onto, how natural light moves through a space, how privacy and sound are managed between neighbors, and how landscape becomes an extension of architecture. We study seasonal shifts, winter versus summer use, year-round planting strategies, and environmental systems such as sound-attenuating fencing, dense evergreen buffers, and geothermal heating and hot water.

Exterior materials—hardscaping, siding, roofing, and landscape elements—must perform structurally, environmentally, and over time. Interior materials are about tactility, proportion, light, and how surfaces feel as they are lived with day after day. Both require precision, but they speak very different languages.

Across every project, our approach is grounded in restraint and material honesty. We prioritize color, texture, and nature—sourcing raw, authentic materials wherever possible. Nothing synthetic. Nothing decorative for its own sake. Only materials that weather, patinate, and carry narrative as they age.

Design, for us, is not separate from storytelling. It is storytelling made physical—shaping emotion, memory, and human experience through space.

PRODUCT PACKAGING & GRAPHIC DESIGN

From 2000 - 2010, Jamie was a marketing and design director for pioneering NYC restaurateurs.

SELECT WORKS ARE PRESENTED BELOW


IL BUCO ALIMENTARI

Noho, NYC
(marketing client from 2005-2010)

Party favor packaging; concept, design and execution for artisanal gourmet product line, which is an offshoot of il Buco Restaurant.

Il Buco Alimentari grew exponentially under Jamie’s tenure as their publicist. She crafted numerous brochures, postcards, email newsletters, and oversaw the redesign of the restaurant and Alimentari’s websites.

 

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PASTIS

Meatpacking District, NYC
(Design and branding 2000-2003)

Launched To-Go division for Pastis Restaurant

Packaging design and branding. Marketing for service launch.


 

PRAVDA

Vodka bar in SoHo, NYC
(marketing client from 2006-2010 while under Keith McNally’s ownership)

Concierge invitation—pullout describing the offering and postcard for redemption; concept, design and execution in line with brand identity.

 

BALTHAZAR BAKERY

 

SoHo, NYC
(Design and branding 2000-2003)

Redesigned the functionality of Balthazar Bakery’s entire line of packaging. One initiative was to ease removal of cakes from bakery boxes. A dip and pull-down tab was added to the face of the original box design.
A moon shaped front flap was added and sealed with custom ribbon.

During this time, Jamie also oversaw the launch of BALTHAZAR CATERING — design, packaging, tableware, graphics, promotional materials.

 

CAPELUTO ARTS

TriBeCa, NYC
Contemporary ceramics gallery (design client in 2004)

Art catalog; concept, design and execution.
Jamie also designed the gallery’s website and various postcards.